A small shop big on service, based in Lawley Village, Telford. We are proud to be a rider focused shop with some great British brands such as Saracen, Genesis, Ridgeback, Cotic and Ragley along with rider focused brands like Transition and Orbea. 

Established in 2010 by Allen & Kate, based at the foot of the Long Mynd in Church Stretton we pride ourselves on being a small shop that’s big on service. Proud to be independent we have refined our bike brand mix to represent the rider owned and rider driven cycle brands. Cycle companies that focus on creating great quality bikes that put a smile on your face avoiding the big corporations with shareholders to please. Opening in Telford in 2016 and completeing the move in 2017 offering the same service in this growing community.

Our cycling community is paramount, so we do what we can to give a little back. That’s why we are proud to play a key part in delivering the Long Mynd Batch Burner MTB challenge event since 2013. We also work in partnership with National Trust to arrange regular trail maintenance sessions and promote safe and considerate cycling on the Long Mynd. We offer regular shop MTB rides, Ladies only Breeze rides plus a Junior rippers MTB ride during School holidays. We regularly get involved with delivering cycle maintenance training for DofE and youth and School groups.

Unit 9A Birchfield WayLawley Village Telford TF3 5BZ

Radio BMX bikes now in stock with a free boarding pass

   Words by Kate Mayers

   on 15/04/2019 21:50:56

New range of Radio BMX bikes now in stock. Radio offers an awesome blend of a reliable spec at a great value price. We have a selection of Dirt/Street BMX including 16” and 20” wheels ready to roll with more Radio street and Race bikes following soon. Also we are offering a free boarding pass to Smiley’s Flight.... More

Telford CycleScheme Provider

   Words by Kate Mayers

   on 03/04/2019 20:54:28

Cycle scheme still proves a popular route to getting a new bike but still many customers think its too much faff or not worth doing or want to spend more than the £1000 limit. Time to bust some myths and bust out a new ride. Save 32% for standard tax payers or 42% if you are.... More

2019 Ragley Bikes In Stock Now

   Words by Kate Mayers

   on 31/03/2019 21:19:37

The first 2019 Ragley bikes have started arriving in store, early favourite is the all new Big Al. Inspired by the award winning Marley, Big Al rolls on 29” wheels with an Aluminium frame, Rockshox fork, 1x10 and some big rubber. Big Al is whole load of bike for just £999.99. The new Ragley range is moving.... More

Batch Burner 2019

   Words by Kate Mayers

   on 30/01/2019 20:47:28

2019 sees year seven of the Batch Burner, that’s seven courses that we have been proud to support. Run by Norbury School PTA with a little help from us and a load of support from local businesses and an army of volunteers come event day this charity MTB challenge has become a local MTB classic. All 470 spaces.... More

2019 Ragley Bikes

   Words by Kate Mayers

   on 29/01/2019 12:07:17

Ragley are back, launching their 2019 range this week, the Marley 2 is back, at £999.99 with 1x10, Rockshox suspension and 2.6” tyres along with a new big wheeled stable mate Big Al at the same price for those preferring a 29er. Higher spec Marley 1 with a dropper post and 1x11 at £1299.99 or if you want.... More

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